During the pandemic, Radio4Child sensitized over 2,000 radio specialists from all over India and motivated them to come up with innovative programmes around COVID-19 and vaccination and associated issue.
Health authorities from UNICEF Assam and other NE states and its partners, such as Dr. Ashoke Kr. Roy, Director, Regional Resource Centre for North East, helped in setting the context on childrens problems, specifically health obstacles that were unique to Northeast India.
The Awards were offered across five classifications– Maximum Number of Frontline Workers Covered, Maximum Number of Influencers Covered, Maximum Number of Covid vaccine news, Maximum Number of Influencers covered, and Maximum Number of Voices of Youth covered.
Radio specialists likewise communicated with frontline employees– ASHA, ANM, AWW, and other Medical Officers and Programme Managers– during the workshop and discovered about the difficulties they face covering the huge challenging surfaces and severe weather condition conditions unique to the region.
She hopes that through the platform, the radio specialists would interact with UNICEF on problems like ending violence against children, education, sanitation, environment modification beyond Routine Immunization and nutrition.
Highlighting the requirement to reduce the gap in between immunization objectives and coverage in the NE, Zafrin Chowdhury, Chief of Communication, Advocacy & & Partnerships, UNICEF India, stated, “Over the years, there has actually been a steady rise in Immunization Coverage in the North-eastern states of India. However, the pandemic has actually triggered a boost in the number of zero-dose kids (those who have actually not received even a single dose of any vaccine). Radio can play a terrific function in providing communities a wake-up call that we can not allow the tradition of COVID-19 to be the revival of measles, polio and other childhood killers.”
The Overall Best Performer was likewise offered to Satish Mishra from Uttar Pradesh. Radio4Child is an unique public-private collaboration platform that brings together Radio Announcers, RJs, Producers and Programming Officers from All India Radio, Private FM and Community Radio across India. Through workshops, online engagements and individually sessions, it helps build capabilities of radio professionals on crucial kid rights concerns that are in assistance of federal government campaigns/programmes like Routine Immunization, POSHAN Maah amongst others.
Singh likewise felicitated 10 All India Radio (AIR) Part-Time Correspondents (PTC) from the states of Uttar Pradesh, Punjab, Haryana, Delhi, Rajasthan, Madhya Pradesh, Assam and Odisha for their innovative work on COVID-19 Vaccination, the free preventive dosage as part of the Azadi Ka Amrit Mahotsav, Intensified Mission Indradhanush 4.0 and POSHAN Maah, besides covering other kids and women associated health concerns.
Acknowledging the function of radio, particularly in the North-eastern region of India, Dr Madhulika Jonathan, Chief of UNICEF Assam and other NE states stated, “This is a much-needed chapter in the journey of the Radio4Child platform. It will provide all stakeholders dealing with childrens rights in the Northeast, especially the State Governments, with an extremely helpful platform to spread out mass awareness and address social behavioural challenges.”
Radio4Child is a special public-private partnership platform that brings together Radio Announcers, RJs, Producers and Programming Officers from All India Radio, Private FM and Community Radio throughout India. Through workshops, online engagements and individually sessions, it helps develop capacities of radio professionals on crucial child rights issues that are in support of federal government campaigns/programmes like Routine Immunization, POSHAN Maah amongst others.
This material was originally released here.
GUWAHATI: UNICEF India launched the Northeast Chapter of the Radio4Child platform today, to motivate radio specialists in the region to develop innovative messaging on women and kidss issues.
She likewise encouraged radio professionals to highlight the difficulties of malnutrition (undernutrition, micronutrient deficiencies and obese and weight problems), breastfeeding and complementary feeding The Radio4Child NE Chapter was launched at the culmination of a two-day capability structure workshop on nutrition and Routine Immunization for over 70 radio professionals from Meghalaya, Arunachal Pradesh, Manipur, Nagaland, Mizoram, Tripura and other north Indianstates.
UNICEF India, as a part of its partnership with SSDS, leveraged the network of over 50 district radio from remote parts of the nation and motivated them to surpass news reporting to bring voices of frontline workers, celebrities, regional influencers, and youth on these concerns. They were likewise encouraged to take advantage of the convergent online media and capture these problems on video and share these throughout social networks.
Radio has the power of reach– it reaches the furthest of areas of Northeast. Radio can play a great role in providing neighborhoods a wake-up call that we can not enable the legacy of COVID-19 to be the resurgence of measles, polio and other youth killers.”
” I desire to take this opportunity to acknowledge UNICEF for releasing this special platform for radio specialists from the Northeast of India– that will help develop their understanding and capabilities on various women and childrens issues in this area”, Maninder Singh (IAS), Additional Chief Secretary, Government of Assam, stated while launching the platform.
” Over the years, there has actually been a consistent increase in the immunization coverage in the Northeastern states of India. Radio has the power of reach– it reaches the remotest of regions of Northeast.
